Mar 22, 2022
How to Sell by Not Selling #417
After completing an industry business survey one respondent had a troubling answer when asked about business challenges. They said “I have to be a shark instead of an honest businessman” Wow that hurts! So let me ask you , Deep down inside, when you think about sales, is that how you see it? Do you think you need to be a fast talking shark to be a top sales guy or gal? It’s not. In fact, the best way to sell, is to sell by not selling. That's our topic in this week's episode.
Sales Babble shares selling secrets for non-sellers. There is no need to be pushy, aggressive or uncomfortable reaching out to prospective buyers. Masterful selling is understanding what buyers want, discerning if you can help, showing what you have and helping them to make a decision that is good for their business and yours.
You can listen to our podcast on any podcast app and if you signup for our newsletter you will be able to download a free copy of the Tao Te Ching of Sales eBook. This book has been the inspiration for these Sales Babble episodes and you can see what topics we’ll be covering in the future. Use this book for daily inspiration with short one page chapters on a balanced non-pushy approach when selling.
You can be yourself when selling. It's all about helping others with their challenges and aspirations. I've interviewed 100s of sales experts and discuss all things sales: prospecting, qualifying, value propositions, presentations, demos, closing, generating referrals, earning references, upselling, marketing, lead generation, copywriting, and most important the right selling mindset.
Stop fearing sales and embrace it. Learn the selling secrets for non-sellers and start making a difference today. Here is the entire back catalog of episodes in the sales podcast.
This is a production of Habanero Media