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Each week Sales Babble host Pat Helmers shares selling secrets for non-sellers Pa t interviews sales guests and experts on the power of persuasion focused on a mindset of helping that ensures non-pushy win-win selling process. Fun yet informative, Sales Babble has helped sellers around the world become comfortable and quickly enjoy the role of sales professional 

Apr 18, 2023

How To Know When a Buying Sign is Not a Buying Sign #473

I don't know about you but more than once I’ve lied to myself that I was going to close a deal.  I would invent a story that the prospect was showing buying signs like asking good questions, explaining how they could use it in their situation, and sharing they want to make a decision quickly. But when all is said and done,  they never committed, never bought  and I never really I had a chance because I was  fooling myself. In fact I purposely avoided questions that could have  shed light on their hesitancy.  But like I said I was a fool. Now  The Tao talks about the risk of overvaluing and delves deep into the pitfalls  of attachment and  the troubles that come when things don't work out. These days I'm all about being honest Which brings us to today's topic:  When is a buying sign not a buying sign?


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Sales Babble shares selling secrets for non-sellers.  Masterful selling is deeply understanding what buyers need, discerning if you can help,  showing what you have and helping them to make a decision that is both good for their business and yours. See

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